Welcome to the blog of Marla.ie, Waterford

We developed a major brand and image push for our home city of Waterford in relation to tourism. The brand was Waterford City – Picture the Experience. The concept was based on the fact that most tourists take pictures of their experiences in a region / city etc. Therefore, the picture frame acts as an [...]

This month’s Construction Ireland magazine will feature a KCC Architectural advert designed by our good selves. The advert consists of a bespoke illustration which explains what KCC does in its relevant service offerings.

Waterford City Council required a series of adverts to highlight their continual and exceptional service to refuse collection in the city. They also wanted to highlight that they not only focus on refuse, but also other essential community endeavors such as cleaning parks, recycling, interacting with schools etc.

The Ros 800 Expo celebrates 800 years of the town of New Ross. Márla.ie were commissioned to produce a variety of promotional literature for the event.

The retail concept developed for this prestigious middle-high income outlet focused on capturing the emotional response created on entering the outlet.  According to the Dovehill retail team, the impact of the campaign on footfall was significant, and clearly communicated the difference of the ‘Dovehill experience’

Eco Energy is a Carlow based company in business for more then ten years. They provide trade and end-users with a range of alternative energy products, including geothermal heat pumps, solar panel systems and wood pellet burners, as well as underfloor heating and heat recovery ventilation systems. Márla.ie designed the brad identity, stationery, livery and [...]

Conveying the essence of a totally new fostering initiative in Ireland demanded a unique approach; the time specific and results orientated elements of the fostering programme need to be communicated effectively through the brand. As part of our brief, we developed the name and brand imagery for TimeWise Fostering; Our overall communication strategy hit the [...]

The combined concepts of ‘Rec**sion’ and ‘Calling all Entrepreneurs’ were used to launch The Spirit of Enterprise Week at a time when recession was highly topical. The somewhat provocative concepts had considerable impact in all media used.